CHORUS SHOOTING

In todays lesson we started filming our chorus of the song. The lyrics go 'lets take our precious time about it' with a short space in-between them. We had the idea of having each band member saying a word each with a different colour background for them. With the colours of the background we made them more bright and vibrant. Each person is edited in iMovie to match the lip syncing of the words. It is a good effect for a main part of the song with bright colours that make it stand out.

MUSIC RESEARCH TWEET

Here is a tweet showing how i have read about British bands similar to the Maccabees that they have been turned into brands on the times.co.uk. It says how their image can become more important than their actually work and songs.

DIGIPACK EXPERIMENTATION

Here i have experimented with a digipack look inspired by the Maccabees. there is a mid shotof the band members all wearing similar shirt and ties and on photoshop i have added.

a hyperbolic pattern in the background with strong and futuristic, vibrant colours. This adds to the image in the foreground i have removed the heads of some band members making it more surreal and interesting.

SLIDESHARE

I have been experimenting with new technologies in order to present my work and in this case research in a new way through new technologies. Here i have used Slideshare an online way of presenting my work in an online slide show

to see my Slideshare click here

BAND RESEARCH ONLINE

The Maccabees interact and socialise with fans through many different ways online one way is through Twitter. This is a very direct link to the band on here the are able to contact fans who also have twitter account. They can see how many fans they've have gained through the amount of followers they have.

Social media have completely changed the way audiences interact with their preferred bands. This is a new trend i have noticed with many other band and artists included. It is also avoids record labels having a stranglehold who have previously been gatekeepers, controlling access to bands and artists as gatekeepers.

I read in The Times newspaper (19/10/2011) Shaun Parkers claim that the American Indie band Foster the People in the past year has gone from obscurity to the most listened to band on Spotify. He says "this was because fans began sharing their songs over social networks".

Another way is through The Maccabees official website where they have more promotions and advertisements e.g. band touring dates and latest releases. Here they have also used new album artwork and themes to introduce their new album and have also advertised to pre order it on Amazon.co.uk. Most people use new technology to do their shopping and music buying is a really good example of this with a whole variety of different way to buy music, such as Amazon, iTunes and Napster. They also provide links at the bottom to their other pages.

I researched what was trending at San Francisco Web 2.0 2011 conference this week. I noticed that there were innovate ways of buying, listening to and sharing music.

Another social networking site they use is Tumblr which is an alternative blog allowing short posts of mainly pictures. Here they have publicised there own 4 page spread on NME via Tumblr to show that they are back and up and coming.

I read NME regularly online, i have noticed that many different institutions have now produced online versions such as The Times and The Guardian also with other music magazines such as Wired. Apple has also introduced a news stand app allowing you to download magazines in the same way as audiobooks. Both institutions like the music industry and audiences like myself use a huge number of new technologies as a matter of course.

TREATMENT

DIGIPACK ANALYSIS

In the digipack above also the man adds a surreal image and seems artistically influenced by the likes of Magrite or Dali the boat seems a reoccurring theme where the shot of the man holding a large boat plays around with shapes and sizes perhaps making it more abstract.